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People: Auckland’s Capital – connecting with the city’s homeless and vulnerable

Capital Foundation is an organisation set up to raise corporate funding for Auckland City Mission - a charity working with homeless people in Auckland NZ. The typical donation that they handle starts at $150,000 upwards. They approached Simon Inc with a brief to design a gift for their donors. The gift was to say “thank…

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Supporting the bid for borough of culture

Following a really positive public response to our construction hoarding designs for The Mall Walthamstow, they asked us to extend that graphic treatment to help them in their campaign to support Waltham Forest's bid for "Borough of Culture" (more…)

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The Accessible Icon – designing a more positive perception

As a realtively recent fifty-something, I am old enough to remember the bad old days of the UK in the late 70s and early 80s, a time of football hooliganism, race riots and bin-collection strikes. (more…)

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Poster-pickin’ good…

Here's something a bit different...a quirky little identity and poster project. (more…)

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Bogs, rhinos, flamingos… what the…?

Pleased to see our latest environmental branding project for The Mall in Luton was launched. The brand new toilet and baby changing and feeding area was opened by Reality TV star Billy Faiers, featuring environmental graphics by Simon Inc Ltd.

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Sometimes Monday mornings ain’t so bad.

I couldn’t resist taking some shots from the Simon Inc floating studios this morning, of the early sunshine burning through the mist looking across at Kew Gardens.

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Can branding help to make better places (and places better)

Here’s an article I wrote for the September issue of London Business Matters magazine about the role that environmental branding can play in turning new developments into communities rather than soulless groups of disconnected buildings.   It is an undeniable truth that the current development boom in London is changing, not only the visual cityscape…

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